Category Archives: Copywriting

Google Penguin 2.0 rolled out today

Matt Cutts, head of Google’s webspam team, has announced that the rollout of Penguin 2.0 was completed today (23 May). This is not simply an upgrade of previous anti-spam algorithms but a whole new generation which will penetrate deeper into … Continue reading

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Training & Events Calendar

Whatever your training needs and wherever you are in Wales, there should be a training event coming to a venue near you. Stop Press: Anyone interested in a Photoshop course in Carmarthen? Software Alliance Wales is planning a 2 day … Continue reading

Posted in Blog, Calendar, Copywriting, Innovation, Internet Security, legislation, Mobile Devices, Photography, Search Engine Marketing, Search Engine Optimisation, Social Media, Still photography, Training, Trends, Video photography | Tagged , , , , | Leave a comment

Words or pictures?

Words of wisdom It is an interesting (and sometimes tedious) part of the Share Wales editor’s role to monitor the blogs and postings of digital gurus for tips, tricks, new developments and other useful information. Perhaps every business should do … Continue reading

Posted in Blog, Copywriting, Photography, Search Engine Marketing, Search Engine Optimisation, Social Media, Still photography, Trends, Video photography | Tagged , , , , | Leave a comment

Web content: take a snapshot

Content marketing – the Next Big Thing? Hardly the next big thing – the use of good quality content to add value to marketing activity has been with us for a very long time, especially in the tourism sector. But … Continue reading

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Toolkits & Training

New on Share Wales: The Toolbox Over the next few months we will be adding a whole new range of resources to Share Wales in the form of “How-to Guides” covering all aspects of online activity: web site management, social … Continue reading

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Social Media: when less is more

Batch posting can lose you friends A very short word of advice prompted by recent visits to social network and content sharing sites: large numbers of consecutive posts can be counter-productive. While it is good practice to use your most … Continue reading

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The inadvertent troll

Over the past few weeks there have been a number of criminal prosecutions over content posted on social media web sites; and on 12 October we reported on a small claims action against TripAdvisor on our News & Shorts page. … Continue reading

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Scene Setting: In praise of blogging

Keeping your customers up to speed Our visitors rely more and more on instant information to make decisions on where to go, where to stay and what to do. Even the smallest business with an Internet presence is part of … Continue reading

Posted in Blog, Cloud, Content Sharing, Copywriting, Mobile Devices, QR codes, Scene Setting, Search Engine Optimisation, Social Media | Tagged , , , , , | 2 Comments